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How Should Pharma Plan a European Launch in 2026?
Pharma Commercial

How Should Pharma Plan a European Launch in 2026?

Europe's new pharma rules reward fast development and filing, while patients still wait a median 532 days for new medicines. Launch teams that build their evidence and access plans before approval launch faster and wider.

October 22, 2026
Why Is Europe Split on Digital Therapeutics Reimbursement?
Digital Health

Why Is Europe Split on Digital Therapeutics Reimbursement?

Europe is split because each country decides on its own whether to pay for prescribed health apps. Germany pays through its DiGA route, Belgium has a tiered validation route and France offers temporary early access, while most other countries still have no national pathway.

October 22, 2026

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